how we work

A deliberate process from first call to keys in hand.

No guesswork. No improvisation. Every step is designed to keep you informed, protected, and moving forward with clarity.

1

Consultation

We sit down in person or by video to understand your goals, timeline, and any concerns. No pressure, just direction.

2

Strategy

For sellers: a precise CMA and marketing plan. For buyers: a focused search and pre-approval coordination with trusted lenders.

3

execution

Showings, offers, negotiation, inspection, and contract management handled with attorney-level diligence at every stage.

4

Closed & Beyond

Smooth closing, organized handoff, and a relationship that doesn't end at the signing table. Your real estate advisor — long term.

Faq

Questions, answered.

The most common questions buyers and sellers bring to a first call. If you don't see yours below, just reach out — I'd rather you ask.

How accurate is your home valuation, really?

Very. I've personally completed thousands of valuations for banks and mortgage companies, with my work used in court cases. That gives me a level of pricing precision most agents don't have access to. It's the difference between a home that sits and a home that sells.

Why does it matter that your broker is also an attorney?

Real estate transactions involve binding legal contracts, title work, disclosures, and occasionally disputes. When complications surface, most teams scramble to hire outside counsel. With Michelle Harper as our broker and a licensed Florida attorney, that expertise is already on your team — issues get resolved faster, and you stay protected.

What areas do you specialize in?

My primary focus is Lake Mary and Longwood, but I serve clients throughout Seminole County including Sanford, Altamonte Springs, and Apopka. I also work greater Orlando and Central Florida for relocations and referrals. Born and raised here this is genuinely home turf.

How long does a typical sale take?

My average days on market is approximately 30 days, though it varies by price point, condition, and season. Properly priced and marketed homes consistently outperform that average. I'll walk you through realistic timelines based on your specific home during our consultation.

Do you work with first-time buyers and investors?

Absolutely. I work across the spectrum — first-time buyers, growing families, retired couples downsizing, out-of-state relocations, and investors. The common thread is the same level of attention and expertise regardless of price point.

How are you compensated?

For sellers, my commission is negotiated upfront in writing and paid at closing from the proceeds of the sale. For buyers, compensation structures have evolved with recent industry changes we'll review the specifics during our consultation so there are no surprises.

What happens during the first consultation?

It's a focused 30-minute conversation no pressure, no pitch. We'll talk through your goals, timeline, financial picture, and any questions you have. By the end, you'll have a clear sense of next steps. Whether you choose to work with me or not, you'll leave with useful information.

helpful resources at your fingertips

download guides for every step of your property journey

Access quick, easy-to-read pdfs that simplify complex processes and help you stay prepared from start to finish.

Red Flags in Real Estate Contracts: Attorney-Backed Guide

Most buyers and sellers sign real estate contracts without realizing the hidden risks that can cost them money, delay closing, or even jeopardize the deal. This free guide created by Complete Realty Store and backed by attorney insight reveals the most common contract red flags, from vague inspection contingencies to financing gaps, title issues, HOA restrictions, and more. Learn what to watch out for before you sign, so you can protect your investment and keep your transaction on track.

Home Seller’s Checklist: Step‑by‑Step Guide to a Smooth Sale

Selling a home involves dozens of moving parts, and missing even one detail can cost you time, money, or the deal itself. This free checklist created by Complete Realty Store and backed by attorney insight walks you through every phase of the process, from preparing your home before listing to closing day. Inside, you’ll find actionable steps on decluttering, staging, reviewing offers, and cost. Use this guide to stay organized, avoid costly mistakes, and sell your home for top dollar with confidence.

Central Florida Neighborhood Guide: Seminole & Orange County

Choosing the right neighborhood is just as important as choosing the right home. This free guide written by lifelong Orlando native Justin Harper offers insider knowledge on Central Florida’s most popular communities, including Lake Mary, Longwood, Sanford, Altamonte Springs, Apopka, and Winter Park. You’ll discover each area’s vibe, price ranges, and who they’re best suited for, plus a quick comparison chart to help you evaluate options at a glance. This guide gives you the local perspective.

Your Ideal Home
Is Waiting For You

Whether you're buying your first home, selling a property, or exploring investment opportunities in Central Florida — Justin Harper is ready to guide you every step of the way with 20+ years of local expertise and attorney-backed confidence.

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The Ideal Home Is Waiting for You

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Lifelong Orlando native, attorney-backed brokerage, and two decades of experience helping Central Florida families buy and sell with confidence.

  • Phone: (321) 377-0213

Business hours

monday: 9am - 2pm

tuesday: 10:30am - 2pm

wednesday: 9am - 1pm

thursday: 9am - 2pm

friday: 9am - 2pm

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